To combat recruiting challenges and gain access to top performers, many
companies are expanding their talent searches internationally and hiring
remote employees, freelancers, contractors or other types of contingent labor.
Hiring remote employees in other countries can be a challenge, however, as
employers have to navigate significant complexity to ensure workers are
legally employed, culturally included and professionally supported within
their organization.
As global companies begin managing, onboarding and hiring international
employees to work remotely, here are five common mistakes HR
should avoid:
Failing to communicate company values
When looking to attract top international talent, companies need to be mindful
about how and how often they communicate their culture and values to the
outside world. A company too reserved, unclear or inconsistent with its public communications could be sending the wrong impression to potential new hires. Remote workers can be especially
sensitive to poor brand communication, for they are often unable to learn
about a company’s workplace culture through referrals or word of mouth.
To present a good first impression to these workers, employers will need to
demonstrate their credibility and trustworthiness by conveying a consistent,
strong voice. Publicly highlighting company values can be a great way to
showcase workplace culture to potential candidates. An informative website and
careers page establishes credibility and helps candidates visualize themselves
as a contributing member of the team. Beyond a simple list of values,
employers can share stories, anecdotes and specific examples to describe how
their values show up in day-to-day operations.
Companies who communicate about themselves openly and honestly are better able
to attract like-minded people, no matter where they are in the world.
Offering one-size-fits-all benefits when hiring remote employees in other countries
HR managers often assume that offering global workers the same benefits as
their employees in the U.S. is both generous and fair, but there are many
instances where these benefits are not appropriate for international remote
workers. As an example, most countries offer state-provided health care
coverage that is more than adequate, so offering a private health plan to
foreign workers as is custom in the U.S. is often not necessary. Managers need
to continually take local laws and customs into account before crafting an
international benefits plan, ideally tailoring country-specific benefits while
still offering relevant components of their company’s benefits scheme.
Since a company’s benefits package can often be a competitive advantage when
attracting and retaining remote workers, going beyond the minimum statutory
requirements is ideal. Employers can research the international benefits plans
their competitors are offering to compare themselves with industry leaders.
And, to gain a greater competitive edge, companies can find ways to
differentiate themselves by offering more specific perks, like monthly coffee
shop allowances, that will appeal directly to the flexible workforce.
Neglecting remote-specific onboarding requirements
Day one on the job can be quite different for a remote worker versus someone
working in-office. With no office structure or co-workers nearby to guide
their behavior, figuring out how to get started is often more challenging. The
onus is on employers to design a thorough onboarding process to alleviate
employees’ uncertainty and help them feel more supported from the start.
By leveraging early and consistent communication, a “pre-boarding” process can
help new hires quickly become familiar with their role-specific tasks and
responsibilities. Right after an offer letter is signed, managers can begin
sharing their training schedule and onboarding plan and connecting them with
new team members. Also, providing clarity around tools, platforms and systems
is especially helpful for those who have never worked remotely before.
Many remote-based companies have found the most ideal time to onboard a new
worker is right before a company-wide event so they can meet the entire team
in person. Even though a company event can help someone new instantly feel
like part of the team, the timing may not always work out. When in-person
connection is not possible, virtual tools like video calls are also helpful
for creating face-to-face meetings and bringing people together for the first
time.
Additionally, as companies work to get their new hires acclimated and set up
for success, they could be overlooking regulations that dictate how and when
international workers should be registered with the government. For example,
Mexico has a statutory requirement demanding new hires are registered with
the government within a five-day window—so employers will need to plan
accordingly for special cases like these when they onboard international
workers. An HR team with localized expertise will be able to advise on these
and other legislative nuances.
Using noncompliant agreements
Companies looking to enter new markets typically need to hire remote talent
quickly, especially when new business opportunities come up. But creating a
compliant employee agreement or contract requires detailed attention to local employment laws. Before engaging with a remote worker, especially internationally, employers need to
carefully consider the legal implications that could affect their new hire,
whether they are an independent contractor or a direct hire.
Hiring remote employees as independent contractors can make a lot of sense for
a growing company. But employers need to be cautious and thorough when
outlining the scope of work their contractor will be performing, because the
legal definition for an independent contractor vs. employee varies by country.
In order to avoid liability for worker misclassification, HR managers need to
clearly understand their contractor’s role, including expectations and
responsibilities, and confirm that their work requirements will be legally
accepted as contract work in their country of residence. As an example, some
local employment laws restrict contract workers from using company resources
and tools to execute their projects. Restrictions like these can make hiring
contractors for remote work more challenging.
Beyond employee classification discrepancies that can put employers at risk,
there are also many different financial and tax laws to navigate when hiring
remote employees in other countries. Employers should never assume they can
add a new remote employee directly to payroll when they are not located in the
same country as the rest of the company.
Even within the U.S., there are state laws that dictate how often residents
can legally receive pay. As an example, Ohio wage law requires that employees
are paid at least twice a month—a regulation that could be easily overlooked
if a company has never had an employee living in Ohio.
When paying remote workers internationally, employers face even more
legislative complexity. Some employers might be tempted to pay their
international workers through an international money transfer, but doing so
could mean noncompliance with government regulations and employment laws.
There are also reporting requirements that can easily be overlooked when
hiring remote employees in other countries like Uruguay
, Argentina and Chile. In these countries, payroll managers are
required to have employees sign their payslips upon receipt.
With every country and region defining their own legal requirements for
employee classification, wages, pay schedules, taxes and withholdings,
compliantly employing remote workers can become a daunting task. But detailed
attention to local employment laws, as well as accurate documentation, can
protect both the company and worker. Employers will benefit from taking the
time to consult with employment or legal experts from different regions to
ensure they’re compliant and have all the necessary paperwork completed.
Overlooking remote work policies
Many companies believe they have the appropriate resources and processes in
place to support a remote workforce, but 57% of hiring managers do not have
a remote work policy.
Virtual tools and congruent processes are important, but they can only be as
effective as the people working with them. Adequately supporting remote
workers, including work-from-home employees, requires expectation and boundary
setting through policy and proper documentation. Guidelines for working off-
site should be specific, describing the types of job positions that qualify
for remote work and setting clear performance measures to monitor team
collaboration.
A well-designed and thoughtful remote work policy
also addresses any cultural inconsistencies and provides clarity for why some
jobs may not be eligible for off-site work. As an example, employees who are
responsible for safeguarding sensitive information might be ineligible for
remote work because of certain data protection and security laws.
Documenting job-specific restrictions and expectations around remote work can
help provide clarity for employees, but managers also need to make sure their
policy is communicated and enforced with consistency, otherwise workers will
question its fairness and validity. By creating a flexible company policy and
openly communicating how it will be enforced, managers can keep employees in
the loop while they continue to adjust the rules that work best for their
remote teams.
A global HR solution for hiring remote employees in other countries
Some employers may choose to avoid hiring remote employees in other countries
because they feel overwhelmed by the complexity. But companies who neglect to
meet the demands of the modern workforce, including remote workers, are at a
disadvantage in the global market—especially as employee expansion becomes a
competitive imperative for international growth.
Avoiding these common HR mistakes, like noncompliant employment terms, doesn’t
have to require constant cross-checking. An employer of record for
international employees, like Global Employment Outsourcing (GEO)
, can help
employers navigate all local tax and labor laws, regulations and benefits, so
managers can focus on the strategic initiatives that will ensure remote
workers are culturally included and professionally supported within their
organization.
Contact us today to speak with a global solutions advisor and learn more about outsourcing global employment.
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